Both B2B and B2C marketers want more and more leads from inbound marketing , i.e. from people who came to the website through search results. The reason is simple: these leads are 8.5 times more likely to convert than the leads we acquired through outbound marketing . The key elements of obtaining such leads aketing and SEO positioning. Since […]
Marketing Database
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The idea of content marketing is based on creating new content that responds to the problems and inquiries of your customers. This means that each new scenario requires the creation of completely new content. Found a frequently searched keyword? You create new content that targets them. If a piece of content becomes outdated for various reasons, you […]
