Moreover, people do not always know when they can come to you. What is the difference between a bookkeeper, accountant and tax advisor? Are libel and slander punishable or is it an invasion of privacy? Is a contract of assignment the same as a license? For you as a professional this may be obvious a suitable test method is, but for your (potential) client it is absolutely not. You sometimes have to discover it, but you actually have an inexhaustible source of topics about which you can blog.
Blogging is good for Google
Besides the fact that blogging helps to make clear what you can offer, with which you can distinguish yourself from others, it is also very good for Google. Search engines like fresh content. With that they know that the information on the website is still current. And the more you write about certain subjects, the more the search engine will think or know that you are an authority in that area. So if someone is looking for a specialist in that area, there is a good chance that you will end up high. Simply because of the advice that you have already given. Without high costs. Where it used to be difficult to compete with the big boys, you can now beat them if the above conditions are met, by simply sharing good and relevant content.
Company on Google Maps
Google Maps
Don’t forget to register your office with Google Maps. People still like to visit a lawyer nearby. south africa numbers If you are a lawyer in Utrecht, you will be found better on the words ‘Lawyer Utrecht’ than your competitors who have not registered with Google Maps. In addition, your company name will appear when someone is planning his or her route. Also nice if you want to integrate Google Maps into your website.
Guerrilla marketing is reaching a large audience with a small budget and without boring commercials, with a lot of impact. Now for guerrilla marketing you usually also need something nice that a lawyer usually can’t make himself. Like good design, good photos or good videos. With those videos, even if you have them made, it can ‘go really wrong’.