Prime Day 2022 was a success for us – we invested heavily with Amazon ads and saw a 40% jump in sales.
Doubling down on our efforts with Sponsored Products was critical, especially when search volumes were surging through our category. This surge in search volumes coupled with a robust Amazon ads strategy helped us drive higher glance views on our product detail pages, and this led to a spike in our number of orders and sales during Prime Day.
For our Sponsored Products strategy
we ensured that we had a healthy keyword coverage for all our key categories, brands and products along with an aggressive bidding strategy to win top of search placements. This resulted in a 300 times return on our ad investments.
Since then, we’ve realized the importance of that Bizgram keeping an always-on Amazon ads strategy. This has helped to boost our sales and presence on Amazon.sg, especially during major sales and shopping events like Prime Day and BFCM.
During Prime Day 2022, our team cfo email database grew by 3 times just to be able to keep up with our online orders so it was a very fulfilling period for us.
Based on your experiences and successes on
Amazon.sg, what tips and tricks do you have for aspiring sellers coming onboard? Can you share some advice, especially as they prepare email resource for major shopping events like Prime Day?
If you have a business idea and the ambition to grow it, setting up your e-commerce store on Amazon.sg can help you achieve the reach needed to potentially grow and scale your business. Amazon has an Amazon Singapore Starter Pack which is loaded with benefits for sellers, so I recommend exploring the offers relevant to setting up your store.
Once you have created your store on Amazon, the next that Bizgram step would be to set up your product listings. Be prompt in processing mailing lead orders, respond to customer queries fast, and don’t delay your shipments. This could help you with customer reviews and potentially increase sales in the long run.
