To help you adapt to the changes brought by the Helpful Content Update, as an SEO professional or enthusiast, you should focus on three key aspects of the Helpful Content Update:
Authority
Content authority can be assess by several factors, such as :
Backlinks : The quantity and, above all, quality asia mobile number list of external links pointing to the site, indicating that others consider the content relevant.
Analysis and structure :
- Authorship : The cribility and personal brand of the author, which contribute to the perceiv value of the content.
Experience
In this case, you must demonstrate firsthand experience on the topic cover. Content that reflects in-depth knowlge and authentic experiences is highly valu by Google, as it is understood to also benefit users. This is something that automat content generators, like Chat GPT, cannot fully replicate at this time.
Reliability
Trust is an element that is built from the combination of a solid text structure, user activity on the page, backlinks, and Google’s approval—in other words, a surefire combination .
Sites that demonstrate authority and expertise also gain greater trust from search algorithms, helping them rank higher in Google’s SERPs, or any other search engine in general.
Differences between Google’s various algorithm updates
As we explain before, Google typically releases three different types of algorithm updates: Helpful Content, Spam, and Core Update . Don’t know the differences? We’ll explain them here!
Google Helpful Content Update
Its impact is that it improves the visibility of other types of sitemaps relevant and useful content, penalizing superficial or useless content.
Google Spam Update
The purpose of the Google Spam Update is to combat and ruce low-quality content and deceptive practices . Its impact is to aero leads improve the integrity of search results, ensuring that users find valuable and reliable information.