Singapore is a bustling hub of technology and innovation, making it no surprise that the electronics scene in this Southeast Asian city-state is one of the most exciting and dynamic in the world. The demand for such products and their accompanying accessories, coupl with Niraj and Anuj’s passion for the industry, result in Bizgram.
As an electronics reseller
Bizgram offers a wide range of electronics products including brand desktops, laptops, printers and monitors. Though such businesses are a dime a dozen in Singapore, Bizgram’s reliability and commitment to providing superior customer value and service have help set them apart from competitors.
In 2021, in light of the pandemic, Bizgram cfo email list launch their store on Amazon.sg in hopes of expanding their reach locally. During Prime Day 2022, the business saw a 40% increase in sales. We speak to Niraj, co-founder of Bizgram, about his major sale experience starting a brand of his own and his journey as a seller on Amazon Singapore.
Tips and tricks for aspiring sellers
How did Bizgram come about? What was the business gap in the industry or the business problem you were trying to solve in this competitive landscape here in Singapore?
My brother, Anuj, and I are both how to easily share whatsapp group links passionate about the electronics and accessories. We knew that although it was competitive, Singapore’s robust consumer landscape was the best home ground to scale our passion and that’s how Bizgram came about.
We start Bizgram as a family-run business in Sim Lim Square in 2003 and it has been 20 years since.
What made you decide to utilize Amazon.sg’ mailing lead as a channel for your e-commerce strategy?
During the pandemic, our business was affect and we knew we had to expand Bizgram’s online strategy and customer base to recover our sales.
We were aware that Amazon Singapore had a strong major sale brand presence, with thousands of customers who were shopping online. In order to expand our reach in Singapore, we decid to set up our store on Amazon.sg in 2021.
