There is still much to be gained here for all Eredivisie clubs, except for Ajax. They are the only ones who know documentation and knowledge repositorieshow to appeal to their fan base and can continue to entertain. FC Groningen and FC Dordrecht also use Google+, but have only 333 and 26 followers respectively.
The rest of the football clubs are absent and do not use Google+. Too bad. Every European top club uses Google+. In the Netherlands there are more than 3.3 million Google+ accounts, so there are enough people to reach. Manchester United has already done a competition via Google+ Hangout where you could appear on the advertising boards live during the matches with your Google+ account.
Instagram is the big upcoming
talent of all social media platforms, where surprisingly only half of all clubs are present. All European top clubs have been using Instagram for a long time, but in the Netherlands top clubs such as FC Twente and Vitesse do not have an Instagram account yet. Pinterest is the big
instagram the galaxy
Outside of Europe, Instagram is also widely used to share many ‘behind-the-scene’ photos , as LA Galaxy some information presented in blackdoes. In the Netherlands, after the traditional top 3, FC Utrecht and SC Cambuur are suddenly in the top 5 in terms of number of fans. They are trying to connect marketing list with the top 3 and to outrun the competition.
Pinterest All Eredivisie clubs sideline this platform. This in contrast to the big international clubs such as FC Barcelona, Liverpool and Manchester United. These clubs use the platform to put fans in the spotlight, but also to draw extra attention to the collection of the fan shop. Liverpool in particular has many followers, no less than 1.1 million.