When a lead fills out a contact form, send an autoresponder containing the details from the form. Don’t forget to include information about what will happen next with the lead. Whether the lead should expect to be contacted, when, and how.
Beware of GDPR
4 letters that will make your hair stand on end since May! Be careful about consenting to newsletters and also make sure that you only send your self employed database leads content/offers that are related to the product they purchased. Always include an unsubscribe option in the email footer!
Tip: If you verify that your contacts really agree to the further use of their details, you will strengthen your image. You will ensure that everything is in accordance with the GDPR rules. You will appear trustworthy and honest.
Watch out for errors
Everyone has probably accidentally switched text fields or incorrectly paired a first and last name with an email address. Is there a bigger faux pas when trying to get leads? Test, verify, check!
The 30-minute rule is key to converting a 7 most common mistakes in ppc advertising lead into a prospect. If you don’t contact a lead within 30 minutes, their interest in buying decreases. However, this mostly applies to “warm leads,” or leads that are almost ready to buy.
(The second group is “cold leads,” who still need some time to learn more about your company/product/service before they’re willing to convert.)
What content to send
First, think about the system of what you want to send to which leads or contacts in general. I highly recommend that you download the Template from Hubspot .
Which will definitely make your work easier and provide a better overview of who you are sending what to and what people who respond to the email should receive.
Tip: Based on practical experience and testing, I recommend a colombia business directory combination of content and the gentle insertion of promotional offers and other products.
Be careful! Follow the rule of “everything in moderation” so that your message does not sound like “thanks for filling out the form to get a free book, that’s great, but what I’m most worried about right now is for you to buy a weight loss package.”