Google search console. What it is and why it is essential for your site davide rossi – 21 october 2022 google search console google search console is an indispensable tool for anyone involve in seo and/or website management. Over time this digital service from google has change. Both in form […]
Targeted Database
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Title and h1 tags in seo. What are they and why are they important. Marco targa – 28 october 2022 title tag seo . Search engine optimization . Is a set of activities that have the objective of indexing and positioning the web pages of a website on the search […]
Google ads performance max. What is it and what is it for. Marco targa – 3 november 2022 google ads performance max just like a natural evolutionary process. Google’s algorithm continues to develop and gain intelligence the digital mind of the search engine seems to be increasingly focuse on the […]
A/b testing. What it is and how to use it to improve your site davide rossi . 9 november 2022 ab test despite advance tools and increasingly refine analysis methodologies. User opinions remain central in the process that leads to the optimization of a web project. Ab tests are base […]
Know your Ideal Customer Profile well If you want to increase online sales , before starting any Marketing strategy, one of the first steps is to create your persona . After all, what’s the point of spending time and money producing content and ads if they are target at the […]
The solution Time to get your hands dirty! Orgânica Digital develop a new website for Mapa do Imóvel with the following characteristics: Features of the new website: To support the new platform, a digital marketing strategy was develop including attraction actions by creating campaigns on Google AdWords , generating relevant […]
In the example from the previous section: Knowing that the online store wants to sell more (the Objective) helps to define a Key Result that will say whether the Objective was a success or not; The Key Results (the numbers that indicate success in this endeavor) is a 15% increase […]
Everything will become clear in the next paragraphs! Step by step: how to create a Digital Marketing plan for your company What is OKR? Explaining this concept of ” Objectives and Key Results ” — creat by former Intel CEO Andrew Grove — is easier if I show you the […]
Try for yourself how to build a responsive ad with our downloadable toolkit. The google ads creator template. Remarketing ppc-base remarketing ads are usually presente in a display-style ad format. But they’re designe or programme to reach customers that have previously engage with a specific landing page. Service or product. […]
Search search-base ppc campaign marketing ads are those that appear in serps. Much like the weding dress example we explore above. Search-base ppc ads typically appear in the top left. Or right-hand corner of a search results page and include a clickable headline. Url. And body copy. Display ppc display […]
The benefits of using ppc in your marketing campaigns the main benefits of launching a ppc campaign strategy include. You can reach a wider target audience quickly while earning a healthy return on investment (roi) for your efforts you can appear at the top of specific serps pages almost instantly […]
The first description forms the opening section of the ad’s body copy. It shes a little more light on the headline and also features the primary key term the second description forms the next or concluding section of the ad’s body copy. This is an opportunity to share usps. Specific […]
