How to Do a Basic Website Audit to Improve

Does your website have issues that are hindering your SEO efforts or alienating your visitors? Follow this simple website audit process to find out. If you’ve never audited your website, chances are you should. Websites are complex beasts and issues arise all the time—and you won’t be aware of them unless you audit your site regularly. Just a few weeks back, someone on Twitter alerted me to a problem on the Ahrefs blog:A website audit involves analyzing your website for technical, user experience, and SEO issues. Some benefits of this process include finding things that may be: How to Do Hindering your website’s traffic potential in organic search; Costing you sales or conversions.

Confusing your visitors

Technically unsound Of course, finding such issues is only half the battle. You then have to fix them. Luckily, most of the fixes to the issues discussed in this guide executive email list are self-explanatory. However, I will do my best to explain the more complex ones as we go. This website audit process is aimed at beginners. There is an almost never-ending list of things you can look for when auditing a website, and some of them are somewhat technical and complex. I’ve intentionally focused on the more straightforward issues below. That’s not to say that these issues are unimportant. They’re common issues that plague many websites, big and small. This isn’t only about SEO.

If that’s what you’re after

And you don’t mind tackling more complicated stuff, then check out our SEO audit guide. Still, many of the audit items below do have an impact on SEO. If you’re trying to Mobile Lead rank higher in Google, and have little to no SEO experience or knowledge, this guide will serve as a good starting point. 1. Check your How to Do design Design is important. Nobody is going to trust a website that was designed in 1995. As a general rule of thumb, it’s worth redesigning your website every 4-5 years—or at least making a few significant design updates to keep things fresh. But this isn’t just about making things pretty or keeping up with current trends. There are quite a few things that contribute to poor website “design.”

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